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Scaling Up: The WorldFirst business podcast

Welcome to Scaling up: The WorldFirst Business Podcast sharing insights on local & global expansion – from those who have done it.

In this series, we will cover everything you need to know about taking your business to marketplace domination, from customer experience and finding your niche, to managing your supply chain, and everything in between. 

Episode 1: "For every stage and age" | Bobux Shoes: Footwear for Children

How do you crawl into business before you can walk?

Bobux has been a family run business for three decades, with an award-winning product and a solid reputation.

Matt Smith, acting CEO and CFO of Bobux, shares the challenges coming onboard during a pandemic, the business hurdles they’ve faced in being a global brand, and the values that keep Bobux grounded while trading in more than 30 countries.

Episode 2: "Trading healthily" | Dipacci Coffee Company

Coffee is big business, with a passionate consumer base who consider the morning cup a daily escape or non-negotiable ritual.

Dipacci Coffee Company is a coffee roaster and equipment supplier based in Sydney, covering the complete customer journey from specialty roasts and barista training to custom machines and after-sales support. Dipacci have direct trade arrangements with farmers around the world.

Find out about the supply chain challenges and what it takes to go global, from Dipacci National Sales Manager, Damian Galea.

Episode 3: "Bring scale to the equation" | Top Shelf International

What does it take to make a good whisky? Founded in 2014, Top Shelf, Melbourne-based producer and marketer of high-quality Australian spirit-based beverage brands, holds an ambition to create high quality, authentic Aussie spirit brands.

Top Shelf International Executive Chairman, Adem Karafili, shares his philosophy about the long journey to success, the opportunities in the whisky market, keeping product-first mentality top of mind, and starting an agave farm.

Episode 4: "A product that will last for years" | Nature Baby

How do you create an entire category of baby products through a sustainable and organic lens? Nature Baby provides the essentials that nurture you and your baby since 1998 with sustainable, natural and innovative products. Georgia and Jacob Faull started the company after the birth of their first baby and now sell globally to more than 40 markets.

In this episode, Jacob discusses the importance of authenticity and connection in all levels of business, operating in an ever-growing niche and having New Zealand PM Jacinda Adern as a fan of the brand.

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