What is a sales funnel?
What is a sales funnel? Converting website viewers into paying customers takes a bit of persuasion on multiple fronts. In this guide to online sales funnel strategy, we’ll run through all the tools you need to boost conversions wherever your customers are in the world Every small business owner has a sales funnel, whether they […]
Sustainability: eco-friendly household products
How to source and sell eco-friendly household products online Sustainability and zero-waste are growing priorities for consumers, so making your online store offerings more eco-friendly could do wonders for your reputation – and profits. Sustainable household products come in many different forms, like biodegradable products, ethically-sourced materials and recyclable goods. But what can you, as an […]
We’re taking the fight to financial crime
We’re taking the fight to financial crime – here’s how For WorldFirst, the online security of our customers is our priority. Our Financial Crime team is dedicated to the protection of payments from WorldFirst accounts. Our Financial Crime team not only helps to ensure that the appropriate security is in place at WorldFirst but also […]
Spreading the love: China singles day
Spreading the love: China Singles Day Forget Black Friday or Cyber Monday; China Singles Day has grown to become the biggest shopping day in the world. This year’s event took place on the 11th of November, averaging sales of $25 billion. Generating more than twice as much revenue as Black Friday and Cyber Monday combined. This […]
Too late for black Friday?
Too late for Black Friday? Black Friday is perhaps the best-known global shopping event of the year – and certainly one of the biggest. According to statistics from the National Retail Federation, 165 million customers in the USA spent an average of $313.29 each during last year’s Black Friday period, generating a total revenue of […]
How to create a stellar pre-launch sales strategy
How to create a stellar pre-launch sales strategy Expanding your e-commerce brand to international markets takes careful planning. Creating a stellar pre-launch sales strategy can help potential customers learn all about your brand in the weeks before your website goes live. Here’s how you can make sure your marketing makes the best first impression. In […]
Are you monitoring the right KPIs?
The best performance metrics for online sellers – and the tools to monitor them Tracking your progress as an e-commerce seller involves more than just counting sales. You need to track key performance indicators to help you scale up your brand. You may not realise it, but a lot of our behaviour is driven by […]
Dropshipping eco-friendly products
How to dropship products and create an eco-friendly business It’s never been easier to start an eco-friendly business. With dropshipping, you can source great eco products from all over the world and reduce your carbon footprint by cutting unnecessary steps in the supply chain. If you have a passion for all things eco-friendly, you’re in […]
Nine reasons to sell sustainable products
Nine reasons to sell sustainable products From meeting consumer demand to staying ahead of the competition, here are nine reasons your online business should think about selling sustainable products. In the wake of the COP27 summit, business leaders must begin to develop ways to make their companies more environmentally friendly. Additionally, they need to future-proof their […]
King Charles III coronation: an online seller’s guide
King Charles III coronation: an e-commerce seller’s guide King Charles III’s Coronation is a great chance for online sellers to boost sales of royal memorabilia. Find out how to mark the once-in-a-lifetime occasion in your store. The official date of King Charles’ Coronation will be Saturday, 6th May 2023, and it has been confirmed that the UK will […]
