5 international marketplaces to master beyond Amazon

Two names dominate global e-commerce – Amazon and eBay – so it’s no surprise that most people start their journey as an online seller on one or the other. But while most roads may lead to Amazon and eBay, they needn’t necessarily end there.

Expanding to new marketplaces continues to be one of the safest and quickest ways to scale your online business and access new international markets. Cost to entry is low—without the time and capital investment needed to create your own storefront, marketplaces can offer you the flexibility to dip your toes into the waters of new markets and see which regions work best.

Not all marketplaces are created equal, however. When you begin to look beyond the behemoths, you’ll find more specialist offerings. Conducting thorough research is key to understanding which channels will work best for your brand as each offer different features, access to various global markets, speciality product or service types and often require a specialised ‘local’ approach.

So, to help you start thinking global and stretching your marketplace seller wings, here are five more to master.