How to sell on TikTok Shop Malaysia [2026]: Complete seller guide

Here is how to register, price and get paid on TikTok Shop Malaysia, plus what it takes to collect USD once you expand into TikTok Shop US.

Key takeaways

• Malaysians aged 18 and above can sell physical products on TikTok Shop as individuals, sole proprietors or corporations
• New commission rates apply from 31 October 2026, rising for many non-essential categories
• Selling on TikTok Shop US needs a US entity, an Employer Identification Number (EIN), a US-based business representative, US-based stock and a USD payout account
• The World Account by WorldFirst can receive TikTok Shop US payouts in USD and hold them alongside MYR

Introduction

The TikTok Malaysia Socioeconomic Impact Report 2025, produced with Kearney, counts 1.8 million local businesses on TikTok Shop. Half of the businesses it surveyed say TikTok contributes more than 40% of their overall revenue.

A Malaysian shop needs a few documents and a local bank account. Selling into the US needs much more: a US entity, stock in a US warehouse and a way to receive USD.

What is TikTok Shop?

TikTok Shop is TikTok’s built-in e-commerce platform, part of TikTok Commerce (formerly TikTok Shopping). Discovery, product pages, checkout, shipping, billing and returns all happen inside TikTok.

Shoppers find products in in-feed videos with product links, in LIVE streams where sellers tag items, and in the Showcase tab, a shopping bag icon on a seller’s or creator’s profile. Sellers run everything from TikTok Seller Center, while the TikTok Affiliate Program lets creators promote your products for a commission.

TikTok Shop is available in Brazil, France, Indonesia, Ireland, Italy, Japan, Malaysia, Mexico, the Philippines, Singapore, Spain, Thailand, the United Kingdom, the United States and Vietnam.

Who can sell on TikTok Shop Malaysia?

To become a TikTok Shop seller in Malaysia, you must be at least 18 years old and sell physical products only. Each applicant needs a Malaysian identity card (IC) or a corporation registered with Suruhanjaya Syarikat Malaysia (SSM), the Companies Commission of Malaysia, plus a locally registered phone number and email address.

Every seller type also provides a Tax Identification Number (TIN), so have your TIN number ready before applying.

Individual sellers

You must be a Malaysian citizen, and your IC is the only document required. The name on it has to match your TikTok Shop account, and payouts go to a personal bank account in that same name.

Sole proprietors

Sole proprietors upload the owner’s IC, the SSM Company Registration Certificate and the SSM Company Profile. The profile can’t be more than one year old from its print or download date. Every page must be included, usually seven in total.

Corporations

Corporations submit the SSM Company Registration Certificate and SSM Business Profile, or a Trading Licence for East Malaysia sellers. The legal representative may need to verify a government-issued ID, with a name matching the registration documents. The linked bank account must be in the business entity’s name.

How to set up a TikTok Shop in Seller Center

The TikTok Shop seller sign up runs through TikTok Shop Seller Center Malaysia⁵

1. Sign in or sign up to Seller Center
2. Choose your country. Select Malaysia, then click Enter
3. Choose your business type: Individual, Sole Proprietor or Corporation
4. Complete initial information verification by following the on-screen steps
5. Set up your warehouse or pickup address, with a contact person, postcode and phone number
6. Set up your return address. Tick Set as return address to reuse the pickup address, or add a separate return warehouse
7. Agree to the terms and conditions, then click Start Your Business
8. Verify your documents. On the Seller Center home page, click Verify Documents, then Upload Documents, and enter your seller type and shop name. Individually owned businesses upload both sides of a passport, national ID or driver’s licence. Corporations upload ID for the legal representative, a director or a person with significant control (PSC), plus registration documents
9. Submit documents and wait for review. If the application fails, TikTok emails you instructions to resubmit
10. Link a bank account through Link Bank Account. The account name must match your registered name or company name
11. Start adding products and go live

TikTok Shop fees and commissions

There’s no setup fee. You pay per sale: a commission, a transaction fee and a platform support fee.

BXP (Bonus Extra Program) is TikTok Shop’s voucher programme. Members get stackable vouchers, cashback, extra visibility and lower commission rates and pay a 4.86% BXP fee on the subtotal after discount. BXP fee can be higher on campaign days.

New Marketplace and Mall commission rates apply to orders placed from 00:00 on 31 October 2026, Malaysia time (UTC+8). TikTok says the money goes back into buyer demand and seller support. Many non-essential sub-categories go up. Selected daily necessities drop or hold steady.

Fee table

Selected TikTok Shop Malaysia Marketplace commission rates for essential products:

*Fees checked in October 2026.

Note: Mall shops pay more than Marketplace shops for the same category. From 31 October 2026, skincare carries a 17.28% BXP rate on Mall, compared with 14.04% on Marketplace.⁶ On top of commission, you pay a 3.78% transaction fee on each order. For orders paid with TikTok PayLater, this rises to 4.86% from 16 October 2026.

How commission is calculated

Commission Fee = (Item Price − Seller Discount) × Fee Rate

Shipping fees and TikTok Shop platform discounts aren’t included.⁶ In TikTok’s example, a RM1,000 item with a RM100 seller discount leaves RM900. At 12.96%, a non-BXP Marketplace seller pays RM116.64 in commission, RM34.02 in transaction fees and RM0.50 in platform support fees: RM151.16 altogether.

New seller incentives

New sellers can earn up to RM10,500 in rewards. Seller missions offer 0% commission for up to 120 days, a 0% platform support fee for up to 30 days and up to RM1,500 in platform coupons.⁴ TikTok Shop also funds discounts and campaigns to boost new shops.

Seller support programmes

The RM250 million JomLokal Booster 2.0 covers fee waivers, vouchers, incubation and marketing support for micro local sellers and creators. A 2027 micro-economic accelerator programme with Malaysian banks and NGOs is aimed at the same group, and SMEs selling on LIVE can use 14 studios and 21 live-selling corners nationwide.

Shoppers get more platform-funded shipping vouchers plus co-funded discounts during mega sales and double-digit campaigns. In Sabah, Sarawak and Labuan, they pay nothing for economy shipping.

TikTok Shop Malaysia payment methods: How do sellers get paid on TikTok Shop Malaysia?

Payouts go to your linked bank account after an order is completed and any return or refund window has passed.

Timing follows your settlement period, counted from shipment. Eligible Mall shops can get Express Settlement in one calendar day, shops past the new shop period default to Fast Settlement (three days) and non-Mall shops default to Standard Settlement (eight days). Risk or policy issues can stretch it to 15 days or 30 at most.

TikTok Shop payment methods in Malaysia give buyers several options. Cash on delivery (COD) covers local orders up to RM1,000 after discounts, though TikTok switches COD off for 60 days for buyers with three failed COD deliveries in that period.

TikTok PayLater spreads payments over one to 12 months. Atome instalments are available too. Credit card instalment plans run through CIMB Bank, Hong Leong Bank, RHB Bank, AmBank and Affin Bank.

Can Malaysian sellers sell on TikTok Shop US and other international markets?

Yes. TikTok Shop runs in 15 markets, including six in Southeast Asia, the US, the UK, four EU countries (Ireland, Spain, Italy and France), Brazil, Mexico and Japan. You can’t list in these markets from your TikTok Shop Malaysia account, though. TikTok requires you to reside in the country you choose for your shop, so selling in the US means setting up a separate US shop.

Your stock also has to be in the US. TikTok Shop US expects regular orders to be in transit within two business days and delivered within six business days of reaching Awaiting Shipment. Parcels posted from Malaysia can’t meet that, so you ship inventory to a US warehouse before you list.

The most common route for Malaysian sellers to enter TikTok Shop US looks like this:

1. Set up a US business entity: Your SSM registration won’t cover a US shop. TikTok accepts limited liability companies (LLCs) among other US business types
2. Get an EIN: Businesses based outside the US apply to the IRS at no charge. If TikTok asks for proof of business, upload the IRS CP 575 notice or 147C letter, not the SS-4 application
3. Register the US shop: In Seller Center, choose the United States and your business type, then upload ID and registration documents
4. Appoint a US Business Representative: The applicant must live in the US and verify with a US passport, driver’s licence, state ID or permanent resident card, plus proof of a residential address. TikTok also needs the last four digits of the authorised person’s Social Security Number (SSN) or Individual Taxpayer Identification Number (ITIN), while you, as the owner, can verify with your Malaysian passport
5. Ship stock to a US warehouse: TikTok checks the address for USPS compatibility. This can be a US 3PL or, by invitation, Fulfilled by TikTok.
6. Submit US tax details: Your US entity submits and electronically certifies a W-9 in Seller Center. State sales tax applies separately.
7. Link your payout and TikTok accounts: The payout account must be in the US company’s name. Linking your official TikTok account lets you tag products in videos and LIVE streams. USD payout options are covered below.

Two fulfilment models for cross-border selling

Option 1: Local warehouse or 3PL. A third-party logistics (3PL) provider stores your stock in a US warehouse and packs orders. You then ship through TikTok Shipping, the default, where TikTok assigns USPS, UPS or FedEx and handles tracking and most logistics issues for standard shipping fees. The alternative is Seller Shipping, where you manage carriers, labels and tracking and cover return-to-sender (RTS) costs.

Option 2: Fulfilled by TikTok (FBT). FBT is available by invitation only. TikTok stores your inventory and manages dispatch, returns and customer service.¹⁴ Eligible products get a Free 3-Day Delivery tag and 98% of FBT orders ship within one calendar day. Logistics issues also don’t count against your seller performance metrics. Each inbound shipment gets 60 days of storage at no charge, with other charges set out in FBT’s rate card.

How to receive USD payouts from TikTok Shop US as a Malaysian seller

TikTok Shop US payouts sent to a Malaysian bank account are usually converted to MYR on arrival, at the bank’s rate, and intermediary bank fees may apply. Holding USD in a USD account lets you choose when to convert.

You have three main ways to collect USD:

1. A US business bank account in your LLC’s name: However, opening one remotely is difficult for a foreign-owned company without a US presence, so check each bank’s requirements before you try to open a business bank account.
2. A payment service provider: For example, Payoneer lists a USD account among its receiving accounts and can be selected as a payout method on supported marketplaces.
3. A multi-currency account with USD receiving details: Think of it as a foreign currency account for each currency, under one login, where USD arrives and stays in USD.

The World Account: USD receiving for Malaysian cross-border sellers

TikTok Shop Malaysia covers one side of a cross-border seller’s business: domestic orders, paid out in RM to a Malaysian bank account. TikTok Shop US runs on a separate payout flow. It pays in USD, to whichever account you add as the shop’s payout method.

The World Account by WorldFirst is a multi-currency account designed for this USD side of the business. WorldFirst is an international payments provider, and the World Account gives Malaysian businesses a USD account, plus an MYR account, in one online business account.

You create a USD receiving account in the World Account, then add its details as a payout method in TikTok Shop US Seller Center. Once TikTok approves it, US payouts arrive in your USD balance and stay there until you choose to convert.

With the World Account, you can:

• Receive TikTok Shop US payouts in USD, plus payouts from 130+ marketplaces and payment gateways, settled in USD or MYR
• Hold funds in USD and MYR in the same account
• Send payments in USD, MYR or CNH (offshore Chinese yuan), for example, USD to US-based 3PL partners, suppliers and warehouses
• Convert between USD, MYR and CNH
• Book a Firm Order for USD, MYR and CNH transactions
• Withdraw funds to your local bank account in Malaysia

Sourcing stock from China as well? World Pay by WorldFirst is the authorised international payment provider for 1688.com, so you can pay 1688.com suppliers in CNH from the same account you use to receive international payments.

FAQs

1. Is there a fee to join TikTok Shop in Malaysia?

No. TikTok Shop doesn’t charge a setup fee, but each sale carries a commission, a 3.78% transaction fee (4.86% for PayLater orders) and a platform support fee. New sellers can get 0% commission for up to 120 days through seller missions.

2. How much commission does TikTok Shop charge in Malaysia?

It depends on the sub-category, Marketplace or Mall and BXP status. From 31 October 2026, Marketplace skincare costs 14.04% for BXP sellers and 16.74% for non-BXP sellers, while Milk and Dairy stays at 0%.

3. What payment methods does TikTok Shop support in Malaysia?

TikTok Shop payment methods in Malaysia include cash on delivery for local orders up to RM1,000, TikTok PayLater, Atome and credit card installment plans with participating banks. Whichever method the buyer picks, your payout reaches the bank account linked to your shop.

4. What is TikTok Shop Seller Center?

Seller Center is TikTok’s seller portal. It’s where you set up the shop, verify documents, link a bank account and add products.

5. Can Malaysian sellers sell on TikTok Shop US?

Yes, through a separate US shop. You’ll need a US entity, an EIN, a US-based business representative and stock in the US to meet delivery windows. Payouts come in USD, so you also need an account that can receive them.

6. How do I get paid from TikTok Shop Malaysia?

TikTok pays out to your linked bank account once an order is completed and any return or refund window has passed. Timing ranges from one calendar day for eligible Mall shops to eight days on Standard Settlement.

This article is intended for informational purposes only and does not constitute legal advice or professional advice. This article should not be regarded as constituting an offer or a solicitation to buy or sell any regulated or financial products or services. WorldFirst makes no representations or warranties regarding the accuracy, completeness, or applicability of the content, and readers are encouraged to consult with legal professionals or other professionals for advice tailored to their specific situation. WorldFirst does not guarantee the accuracy and completeness of this article and expressly disclaims any and all liability to any person in respect of the consequences of anything done or omitted to be done wholly or partly in reliance on this article.