Every Lazada sale comes with deductions before the money reaches your seller balance. Commission rates vary by product category and seller type, while payment fees and other applicable charges add to your selling costs. Know which fees apply to your orders so you can price accurately and protect your margins.
This guide covers Lazada seller fees in Malaysia, including Marketplace and LazMall commission rates, transaction fees, a worked RM100 example and how to manage your selling costs.
Key Takeaways
- Lazada seller fees in Malaysia vary by seller type and product category, with separate commission schedules for Marketplace and LazMall sellers.
- Lazada seller commission rates vary by product category and subcategory. Both Marketplace and LazMall sellers pay 8% SST on commission fees.
- Eligible new Marketplace and LazMall sellers are exempt from commission for their first 120 days on their first store.
- Additional costs include transaction fees, advertising, shipping, fulfilment and seller-funded promotions.
- Lazada refunds commission on successfully returned items, but it does not refund transaction fees or programme participation fees.
- Calculate platform fees, product costs and operating expenses to understand your actual profit.
- Eligible Malaysian sellers can use WorldFirst to receive marketplace payouts, manage multiple currencies and pay overseas suppliers through one account.
How much does Lazada charge sellers in Malaysia?
Opening a Lazada seller account is free. However, Lazada seller fees apply to eligible orders, including commission and transaction fees. Sellers may also incur shipping, fulfilment, advertising and promotional costs.
The amount charged depends on the seller programme and product category. Marketplace and LazMall sellers follow separate commission schedules. Eligible new Marketplace and LazMall sellers are exempt from commission for their first 120 days on their first store.
Learn more: How to sell on Lazada Singapore from Malaysia
Lazada seller fees at a glance
| Fees | What it Covers | How it is calculated | SST applies? | Seller type affected |
| Marketplace commission | Lazada’s commission on product sales | Varies by product category and subcategory. Eligible new sellers receive a 0% Marketplace Fee for their first 120 days. | 8% on the commission fee, effective 1 March 2024. | Marketplace sellers |
| LazMall commission | Commission on LazMall product sales | Varies by product category and subcategory, with rates ranging from 2.5% to 27%. Eligible new sellers are exempt from commission for their first 120 days. | 8% on the commission fee. | LazMall sellers |
| Transaction fee | Payment processing charge on orders | Lazada lists this as 2% of the product price for LazMall sellers. The Marketplace rate needs confirmation in Seller Center. | Yes, 6% according to Lazada’s LazMall fee information. | Marketplace and LazMall sellers, subject to their respective schedules |
| Seller shipping fee | Seller shipping contribution towards order delivery | Starts from RM2 per parcel, according to Lazada’s published LazMall fee information. | Not specified separately in the published LazMall fee breakdown. | LazMall sellers |
| Advertising costs | Paid product placements through Sponsored Max and Sponsored Discovery | Cost-per-click (CPC). The seller sets campaign budgets and bids and pays when shoppers click the promoted product | Confirm the applicable tax on the advertising invoice. | Eligible Marketplace and LazMall sellers |
| Seller-funded promotions | Discounts, vouchers and campaign contributions funded by the seller | Depends on the promotion and the amount funded by the seller. | Depends on the charge and its tax treatment. | Marketplace and LazMall sellers |
Fees are based on Lazada’s published information as of November 2026 and may vary by seller type, product category and programme. Check Seller Center for the latest rates and applicable SST.
Lazada Marketplace Commission Rates by Category
Effective 14 August 2026, Lazada revised its Marketplace commission rates for local sellers in Malaysia. The rates vary by product category and subcategory. An 8% SST applies to the commission fee.
The updated Marketplace commission rates are as follows.
| Product category | Commission rate |
| General Merchandise | 18.5%-22% |
| FMCG | 0%-22.5% |
| Fashion | 18.5%-20% |
| Electronics | 15%-21.5% |
| Digital Goods | 25.5% |
These are category-level rate ranges. The exact commission charged depends on the product’s category and subcategory. Sellers can check their applicable rate under Seller Center → Seller Settings → Commission.
LazMall Commission Rates by Category
Effective 14 August 2026, Lazada revised its LazMall commission rates for sellers in Malaysia. The commission varies by product category and subcategory. An 8% SST applies to the commission fee.
| Product Category | LazMall commission rate |
| General Merchandise | 23%-27% |
| FMCG | 11%-27% |
| Fashion | 20%-25% |
| Electronics | 18%-25% |
| Digital Goods | 2.5%-6% |
The exact commission rate depends on the product’s category and subcategory. Sellers can check their applicable rate under Seller Center → Seller Settings → Commission.
How Does Lazada Calculate Commission?
Lazada calculates the seller commission based on the item price after deducting seller-funded promotional discounts. Lazada-funded discounts are not deducted from the commission calculation. The applicable Lazada seller commission rate depends on the product’s category and subcategory.
Use this formula to calculate the commission fee.
Commission = (Item price – Seller-funded discount) x Applicable commission rate
For example, if an item sells for RM100, the seller provides a RM10 discount, and the applicable commission rate is 20%, the calculation is
- Item price: RM100
- Seller-funded discount: RM10
- Commissionable amount: RM90
- Commission: RM90 × 20% = RM18
- 8% SST on commission: RM1.44
- Total commission deduction: RM19.44
The 8% SST applies to the commission fee, not the full item price. Sellers should use the exact category rate displayed in Seller Center when calculating their deductions.
Lazada Transaction Fees Explained
Lazada charges a transaction fee separately from its commission fee. According to Lazada’s official LazMall fee schedule, the transaction fee is 2% of the product price. Lazada lists this as a separate deduction from the LazMall commission, with 6% SST applying to the transaction fee.
This 2% rate is specifically published for LazMall sellers. Do not apply it to Marketplace sellers without checking their current fee schedule in Seller Center.
Does the fee vary by payment method?
Lazada’s published Malaysia fee schedule does not specify whether the transaction fee varies by payment method. Sellers should check their applicable fee details in Seller Center.
How does it appear in seller income statements?
Sellers can review transaction fee deductions in their income statements.
Go to Seller Center → Finance → My Income → Income Statement → Statement Number → View Statement Details.
Does SST apply to the transaction fee?
Yes. Lazada’s published LazMall fee information lists 6% SST on the transaction fee. However, the revised LazMall commission schedule, effective 14 August 2026, specifies an 8% SST on the commission fee. These rates apply to separate charges, so sellers should account for them separately when calculating their costs.
What Is Included in Lazada’s All-in-One Commission?
Lazada introduced its revised All-in-One commission structure on 14 August 2026. According to Lazada, the commission includes benefits such as Free Shipping, Basic LazCoins discounts and campaign participation without separate Campaign Voucher fees. This structure consolidates several platform benefits into one commission fee, helping sellers manage their selling costs.
Official Lazada University guidance confirms that Malaysia’s commission includes the Basic LazCoins discount service, so sellers do not pay a separate fee for this basic benefit. Sellers can choose to contribute more to increase the LazCoins discount offered to buyers.
Campaign Vouchers
Campaign Vouchers are platform promotions used during campaigns such as Mega Campaigns, Double Digit and Payday. Lazada’s official guidance describes these as platform vouchers that can be used across participating stores.
Lazada also advertises a Free Campaign Voucher for eligible new sellers. However, its public documentation does not confirm whether all Campaign Voucher costs are included in the revised commission or explain how platform-funded and seller-funded discounts are treated.
Basic LazCoins
LazCoins are a virtual currency used in Lazada promotions. Lazada’s official guidance confirms that Malaysia’s commission includes the Basic LazCoins discount service. Sellers do not need to pay a separate fee for this basic benefit.
Sellers can choose to contribute additional funding to increase the LazCoins discount offered to buyers.
Free Shipping Benefits
Lazada offers Free Shipping Max, which provides shipping benefits to buyers. Lazada’s published programme information describes platform-funded shipping subsidies, along with a programme fee for participating sellers. Sellers may also have separate shipping costs depending on their fulfilment arrangements.
Do sellers pay separate programme fees?
The official Lazada guidance confirms that Basic LazCoins are included in Malaysia’s commission. It does not provide enough publicly accessible information to confirm that all Campaign Voucher and Free Shipping programme charges follow the same structure.
Other Costs of Selling on Lazada
Lazada sellers may have operating and marketing expenses beyond commission and transaction fees. These include advertising, packaging, fulfilment and seller-funded discounts. These costs depend on how sellers manage their stores and orders.
Lazada Advertising Costs
Lazada offers paid advertising through its Sponsored Solutions platform. Sellers can use tools such as Sponsored Max to promote products, increase visibility and reach potential buyers.
Advertising costs depend on the campaign’s charging model, budget and settings. For example, Sponsored Max offers a cost-per-click option, while a cost-per-sale option is available to selected sellers. These expenses are separate from the standard commission fee and should be included when calculating product profitability.
Important update: Since 1 October 2026, Sponsored Discovery – Automated and Promoted Specific Products are no longer available. Eligible campaigns moved to Sponsored Max.
Shipping, Packaging and Fulfilment Costs
Commission and transaction fees are separate from the costs of preparing and delivering orders. Sellers may need to budget for
- Packaging: Boxes, mailers, protective materials, labels and other packing supplies.
- Warehousing: Storage costs for inventory held in the seller’s own or a third-party warehouse.
- Order handling: Labour and operating costs involved in picking, packing and preparing orders.
- Shipping and fulfilment: Applicable delivery charges and costs associated with the seller’s fulfilment arrangement.
Lazada’s official LazMall fee page lists a seller shipping fee starting from RM2 per parcel. This is a LazMall-specific published charge and should not be applied to all Marketplace sellers.
These operational expenses should be included in the seller’s cost calculations separately from Lazada’s commission.
Seller-Funded Discounts and Promotions
Sellers can offer discounts and vouchers to attract buyers and encourage purchases. These promotions reduce the amount sellers receive from an order and therefore affect their actual revenue and profit.
When calculating product margins, account for seller-funded discounts before estimating the amount earned from a sale. Also distinguish seller-funded discounts from platform-funded promotions, as the funding arrangements are different.
Lazada’s official Malaysia Seller Center fee schedules are the primary references for commission calculations. However, the publicly accessible schedules do not provide enough detail to independently confirm how every seller-funded and platform-funded discount is treated. Check the applicable order-level fee breakdown in Seller Center before applying a specific commission calculation rule.
What Happens to Lazada Fees When Orders Are Cancelled or Returned?
Lazada sellers should review their commission and transaction fee adjustments when orders are cancelled or returned. The final deductions depend on the applicable fee rules and order status.
Commission on Cancelled and Undelivered Orders
Lazada allows buyers to cancel eligible orders before parcels leave the last-mile hub. If a parcel has already been picked up by the logistics provider, the courier will attempt to intercept and return it to the seller.
For failed deliveries, Lazada’s couriers make up to two attempts to return the parcel. The standard return timeline is 14 days. If the parcel is not returned within this period, Lazada marks it as lost and automatically reimburses the seller.
Lazada charges commission only on successfully delivered orders, so failed deliveries don’t incur commission. Check your order-level statement for transaction fee adjustments.
Commission Refunds for Returned Orders
When a buyer successfully returns an item, Lazada refunds the commission fee charged for that item. However, sellers should not expect every fee to be reversed. The following charges are treated differently:
- Commission fee: Refunded when the buyer returns the item.
- Transaction fee: Not refunded.
- Lazada programme participation fees: Not refunded, including fees for programmes such as Free Shipping Max and LazCoins.
- Return shipping fee: Charged to the seller when the return is confirmed as seller fault, and the item is successfully returned.
For orders containing multiple items, the return shipping fee may differ if the buyer returns fewer items than originally ordered. Lazada calculates this fee based on factors such as the buyer’s location, return warehouse destination, available shipping services and product weight.
How Much Does Lazada Charge on a RM100 Order?
To understand how Lazada fees affect seller earnings, consider a LazMall order with a product selling price of RM100. This example uses a 23% commission rate, the lower end of the General Merchandise category range, and 8% SST on the commission fee.
Assume the seller offers no additional discount on the order.
| Fee component | Calculation | Amount |
| Product selling price | – | RM100.00 |
| Seller-funded discount | No discount | RM0.00 |
| Commission | RM100 × 23% | RM23.00 |
| SST on commission | RM23 × 8% | RM1.84 |
| Total confirmed deductions | RM23 + RM1.84 | RM24.84 |
| Amount after confirmed deductions | RM100 − RM24.84 | RM75.16 |
In this example, RM24.84 is deducted from the RM100 selling price for commission and SST, leaving RM75.16 before other applicable fees and business expenses.
Note: This is an illustrative calculation using the 23% General Merchandise commission rate. Actual commission rates vary by product category and subcategory. Transaction fees, shipping charges, advertising costs, product costs and other expenses are excluded.
How to Calculate Your Actual Profit After Lazada Fees
The amount you receive from Lazada is not the same as your actual business profit. Lazada seller fees and other deductions reduce your seller proceeds, while product costs and operating expenses also affect your final profit.
Use this formula to calculate your profit:
Profit = Selling price – Seller-funded discounts – Product cost – Lazada fees – Other business expenses
Example of Profit Calculation on a RM100 Order
Assume a LazMall seller receives an order worth RM100 and offers a RM10 seller-funded discount. For this example, the product belongs to the General Merchandise category and attracts a 23% commission rate. An 8% SST applies to the commission fee.
The commission is calculated on the RM90 selling price after the seller-funded discount.
| Item | Calculation | Amount |
| Selling price | – | RM100.00 |
| Seller-funded discount | – | -RM10.00 |
| Product cost | – | -RM35.00 |
| Commission | RM90 × 23% | -RM20.70 |
| SST on commission | RM20.70 × 8% | -RM1.66 |
| Shipping and packaging | – | -RM5.00 |
| Advertising expenditure | – | -RM8.00 |
| Total costs and deductions | – | RM80.36 |
| Illustrative profit | RM100 − RM80.36 | RM19.64 |
After the seller-funded discount, commission and SST, RM67.64 remains before other fees and business expenses. After deducting product cost, shipping, packaging, and advertising expenses, the illustrative profit is RM19.64.
Note: This is an illustrative calculation using a 23% General Merchandise commission rate and 8% SST on commission. Actual commission rates vary by product category and subcategory. Transaction fees and their applicable SST are excluded because they require separate confirmation. Actual profit also depends on the seller’s product costs, fulfilment expenses and other operating costs.
Why Higher Sales Do Not Always Mean Higher Profits
A high order volume can increase revenue without improving profitability. Discounts, advertising costs, fulfilment expenses and platform fees can reduce the amount earned from each sale.
For example, increasing advertising spend to generate more orders may increase sales but leave less profit if the additional revenue does not cover the extra costs. Sellers should track profit per order alongside revenue and sales volume to understand how much their business actually earns.
How to Reduce Your Lazada Selling Costs
Managing your expenses helps protect profit margins as your Lazada business grows. Here are six practical ways to keep selling costs under control:
- Calculate profit margins before listing products. Account for product costs, commission, transaction fees, SST, shipping and other expenses before setting your selling price.
- Set competitive product prices. Research similar listings and price your products to attract buyers while maintaining a healthy profit margin.
- Monitor promotional and advertising expenses. Track the cost of seller-funded discounts, campaign participation and sponsored ads. Evaluate whether each promotion generates enough sales to justify its cost.
- Optimise shipping and fulfilment costs. Review packaging sizes, parcel weights and fulfilment expenses. Choose suitable shipping options to avoid unnecessary costs.
- Review commission rates regularly. Check Lazada Seller Center for changes to category-based commission rates, transaction fees and programme charges.
- Track sales revenue and platform deductions. Review your financial statements regularly to identify unexpected fees, rising expenses and products with declining profit margins.
How to Check Your Lazada Seller Fees
You can review your applicable fees and order-level deductions through Lazada Seller Center. Follow these steps.
- Log in to Lazada Seller Center using your registered seller account.
- Check your commission rates. Navigate to Seller Settings and select Commission, if available, to review the applicable category-specific rates.
- Open your financial records. Go to Finance and select My Income.
- Review your income statement. Select Income Statement to view recorded income, fees and other deductions.
- Check individual transactions. Open the relevant statement or order details to review commission charges, transaction fees and any adjustments.
Review these records regularly to understand how Lazada fees affect your payouts and identify unexpected deductions.
How Malaysian Lazada Sellers Can Manage International Payments
Selling on Lazada can involve more than collecting payments from customers. Malaysian sellers may also need to pay overseas suppliers, manage foreign currencies and cover international business expenses. WorldFirst provides payment and multi-currency account services to help manage these transactions.
- Pay Overseas Suppliers in Their Local Currency: Pay suppliers in the currencies they use, rather than relying on multiple payment providers. WorldFirst supports payments in over 100 currencies across 210+ countries and territories, making it easier to work with suppliers in different markets.
- Hold and Manage Multiple Currencies With a World Account: A World Account lets you receive, hold and manage funds in multiple currencies. You can keep foreign currency balances, convert funds when needed and use them to pay overseas suppliers.
- Manage International Business Expenses With World Card: Use World Card to pay for overseas business expenses, including advertising, software subscriptions and supplier-related purchases. It supports payments in 150+ currencies across 210+ countries and territories, with up to 1.0% cashback on eligible business spending.
- Receive international marketplace payments with WorldFirst: Receive payouts from a global network of 100+ marketplaces and 30+ payment gateways into one multi-currency account.
- Pay Chinese suppliers through 1688 World Pay: Pay suppliers directly on 1688.com using your World Account balance, without opening a Chinese bank account from overseas.
How to Connect Your Lazada Seller Account to WorldFirst
Link your WorldFirst receiving account to Lazada Seller Center to receive marketplace payouts directly into your World Account.
- Create a receiving account in WorldFirst under Collections → Manage accounts → Add a new Receiving Account.
- Download your Account Verification Letter (AVL) from the receiving account details.
- Log in to Lazada Seller Center and go to Settings → Bank Account.
- Select Payment Service Provider as the Bank Document Type and choose WorldFirst.
- Enter your receiving account details and upload the AVL.
- Submit the details for Lazada’s approval.
Important: The account holder name on your WorldFirst receiving account must match the legal entity name registered with Lazada. A mismatch may cause the verification process to fail.
Learn more: How do I receive money from Lazada?
FAQs
1. Is it free to sell on Lazada Malaysia?
Opening a seller account and selling products are different from the costs incurred on each order. Sellers should budget for applicable commission, transaction fees, SST, shipping, advertising and promotional expenses. Check the latest fee schedule in Lazada Seller Center before listing products.
2. What is the Lazada seller commission rate in Malaysia?
Lazada commission rates depend on the seller type and product category. Marketplace and LazMall sellers have separate commission schedules, with rates varying across product categories and subcategories. Check the applicable rate in Lazada Seller Center before calculating your selling price.
3. Does Lazada charge SST on seller fees?
Yes. Lazada applies 8% SST to commission fees for both Marketplace and LazMall sellers. The SST treatment of other seller fees, such as transaction fees, may differ. Check the latest fee schedule in Seller Center for the applicable charges and tax rates.
4. Does Lazada Refund Commission on Cancelled or Returned Orders?
Yes, Lazada refunds commission when a buyer successfully returns an item. For cancelled or undelivered orders, its published policies do not clearly specify whether commission is reversed in every case. Check the order’s financial statement for the applicable adjustments.
5. How can Malaysian Lazada sellers manage international payments?
Malaysian Lazada sellers often need to pay overseas suppliers, convert currencies and manage international business expenses. WorldFirst helps eligible businesses handle these transactions through one World Account. Sellers can receive marketplace payouts, hold and convert multiple currencies, and pay overseas suppliers.
Sources:
- https://sellercenter.lazada.com.my/helpcenter/s/faq/knowledge?categoryId=1000027814&m_station=faq&questionId=1000148698
- https://sellercenter.lazada.com.my/helpcenter/s/faq/knowledge?categoryId=1000027819&m_station=faq&questionId=1000148575
- https://sellercenter.lazada.com.my/apps/seller/login
- https://sellercenter.lazada.com.my/portal/register/lazmall/joining
- https://www.lazadasolutions.com/faqs/
- https://university.lazada.com/course/learn?id=45186
- https://university.lazada.com.my/
- https://lazada-com.oss-ap-southeast-1.aliyuncs.com/174-press-release.pdf
- https://www.lazadasolutions.com/
- https://www.lazadasolutions.com/news-updates/sponsored-max-cost-per-sale/
- https://www.lazadasolutions.com/news-updates/sponsored-discovery-auto-upgrade/
- https://sellercenter.lazada.com.my/helpcenter/s/faq/knowledge?categoryId=1000027802&m_station=faq&questionId=1000148335
- https://sellercenter.lazada.com.my/helpcenter/s/faq/knowledge?categoryId=1000027802&m_station=faq&questionId=1000148223
- https://sellercenter.lazada.com.my/helpcenter/s/faq/knowledge?categoryId=1000027793&m_station=faq&questionId=1000148227
- https://www.worldfirst.com/my/product/pay/
- https://www.worldfirst.com/my/product/collect/get-paid-by-marketplaces/
- https://www.worldfirst.com/my/pricing/
