The holiday season is a critical time for your Amazon Business, which is why World First USA and Feedvisor have teamed up to create The Ultimate Q4 Game Plan for Amazon Sellers. To help get your Amazon store ready and boost your sales through the end of the year, here’s tip #14:

If you’re struggling to grow your online sales in today’s oversaturated and relentlessly competitive US retail market, now may be the perfect time to start selling overseas before the Holidays get into full swing.

For starters, consider this: out of the world’s 10 largest e-commerce markets in 2015, around 75% of all e-commerce sales were made in non-US countries according to a report by Remarkety. There’s plenty of room for growth, too. In fact, e-commerce giant Alibaba Group is expecting cross-border e-commerce sales to quadruple in size to $1 trillion by 2020 and account for almost 30% of all global B2C transactions.

Better yet, that large pool of international shoppers is especially receptive to US-based online sellers. PayPal’s 2015 Annual Global Report, which surveyed the purchasing habits of 23,200 online shoppers in 29 countries, found that a staggering 50% of shoppers purchased from a foreign country. And half of those shoppers bought from US-based websites over the prior 12 months – making the US the top cross-border market in the world.

The Ultimate Q4 Game Plan for Amazon Sellers will give you plenty of actionable advice to help boost your sales during this peak season. You’ll also find answers to these questions and more:

• Why do I need a Q4 calendar, and what should it look like?
• Should I run special promotions?
• Which pricing strategy can help me maximize my profit?
• How can the Brexit vote help me cut down on sourcing costs?

Download the eBook for free here.